To aim ads, web is keeping closer eye on you

Monday, 10 March 2008, 6:00 PM EST

A new analysis of online consumer data shows that large Web companies are learning more about people than ever from what they search for and do on the Internet, gathering clues about the tastes and preferences of a typical user several hundred times a month.

These companies use that information to predict what content and advertisements people most likely want to see. They can charge steep prices for carefully tailored ads because of their high response rates.

At the NY Times.

[ Read more ]




Spotlight

Using Hollywood to improve your security program

Posted on 29 July 2014.  |  Tripwire CTO Dwayne Melancon spends a lot of time on airplanes, and ends up watching a lot of movies. Some of his favorite movies are adventures, spy stuff, and cunning heist movies. A lot of these movies provide great lessons that we can apply to information security.


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