Studies by industry analysts forecast even greater demand for wireless and mobile devices, creating substantial opportunities for wireless device application and service providers. Faced with an increasingly difficult challenge in raising both average revenue per user (ARPU) and numbers of subscribers, wireless carriers and their partners are developing a host of new products, services, and business models based on data services. We'll have a look at location-based services and how they boost both service and revenue.

Providers are gearing themselves to offer differentiated value added services through location-based services and commerce. Location-based services should play a major role in the evolution of wireless data services as well as provide significant revenue to mobile operators and content providers.

The anticipated growth of location-based services necessitates our addressing information security issues, particularly for those applications that access valuable and proprietary information and perform sensitive operations, such as financial transactions.

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