On trust and regulation

Friday, 20 July 2007, 12:13 AM EST

Trust is part of our daily lives. Its what gets us to work in the morning and its what keeps our society from going insane. That car in the lane next to me on the freeway this morning, I trusted it not to swerve into my lane and cause me to go careening off into the guardrail. But, did I trust the car or the driver? How is trust created and are we using regulations and money to buy customer trust?

At Sync.

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