Waging war against click fraud

Friday, 18 August 2006, 12:39 AM EST

In the end, the best proactive way to combat click fraud may be through harsher penalties for fraud perpetrators and better screening of the ad hosts that stand to benefit from advertising fraud. Yahoo, for example, has yet to widely syndicate its pay-per-click ads to small Web page owners in part because it wants to monitor the quality of their clicks and guard against fraud.

At CIO Today.

[ Read more ]




Spotlight

How to talk infosec with kids

Posted on 17 September 2014.  |  It's never too early to talk infosec with kids: you simply need the right story. In fact, as cyber professionals itís our duty to teach ALL the kids in our life about technology. If we are to make an impact, we must remember that children needed to be taught about technology on their terms.


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