Taking steps to protect customer data
The data contained within a CRM application is often a company's most critical asset, yet because of the pivotal role this information plays in day-to-day business activities, it is also often the most vulnerable to security breaches and disruptions.
What's more, ignoring or under-estimating vulnerabilities can be costly; a recent study by The Ponemon Institute found that a data breach can carry a staggering $14 million price tag when both tangible and intangible costs are factored in.
At CIO Today.
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